The recent introduction of Facebook’s monetization policy in Ghana has led to a concerning trend of content creators prioritizing quantity over quality in a bid to meet the eligibility requirements for monetization.
Since the policy was announced, many content creators have resorted to producing low-quality content, clickbait, and sensationalized posts in an effort to gain more followers and engagement. This has resulted in an influx of unoriginal and plagiarized content, engagement bait, and controversial topics flooding Facebook feeds.
While the monetization policy aims to support content creators, many have expressed concerns that the emphasis on quantity over quality is compromising the integrity of content on the platform.
“We’re seeing a lot of content that’s clearly designed to game the algorithm rather than provide value to the audience,” said Kwame Ampong, a social media enthusiast. “It’s disappointing to see creators prioritizing money over quality.”
Facebook has faced criticism in the past for its role in perpetuating low-quality content, and this latest development has sparked renewed calls for the platform to prioritize quality over quantity.
In response to the concerns, Facebook has announced plans to implement stricter quality control measures to ensure that content meets certain standards before being eligible for monetization.
“We take the quality of content on our platform seriously,” said a Facebook spokesperson. “We’re committed to supporting content creators while also ensuring that our platform remains a safe and valuable resource for our users.
